by Mindy | Nov 21, 2017 | Dealers
One of the most difficult kinds of customers you see are the ones who will run their old equipment into the ground. They come in all varieties. Some have a legitimate reason they don’t want to spend money on a new golf cart. Others have enough money to buy your...
by Mindy | Nov 14, 2017 | Dealers
Speed controllers are the heart and brains of any electric golf cart. They’re also a good way of keeping a conversation about customizing a golf cart going with a potential customer. Most customers will have an idea of what the speed controller is, but try to...
by Mindy | Nov 7, 2017 | Uncategorized
What are the advantages of including golf cart customization at the core of your sales pitch? There are several, so let’s start with the most obvious. It’s collaborative. Choice disarms confrontation. It allows you to engage with a customer as if...
by Mindy | Oct 31, 2017 | Recreation & Other Uses
Special event venues are often overlooked by golf cart dealers. This is a shame because these venues are numerous and they’re the types of businesses that like to create relationships to other businesses that have a local footprint. This means that they’re...
by Mindy | Oct 24, 2017 | Dealers
As a golf cart dealer, you can make do with the business you have. So long as your loyal customers don’t find something competitive, they’ll keep on coming back to you. The problem is that in an interconnected world, that competition is so much easier to...