by Mindy | Mar 6, 2018 | Dealers
How can you make the communication around selling golf carts simpler and more manageable? There was a study done several years ago about how chess masters become so good at their game. Those conducting the research simply expected that masters would see many more...
by Mindy | Feb 27, 2018 | Dealers
One of our favorite builds is the hybrid gas/electric golf cart for hunters. Obviously, golf carts for hunting need to be able to cover a vast range quickly. While there are electric carts that can do this, they sometimes trade speed for range. Gas is often superior...
by Mindy | Dec 19, 2017 | Dealers
Some friends of mine have a car dealership story that can tell us something about golf cart sales. They recently went to a car dealer because of a great deal that was advertised. They had a model of the car that was six years old, that they believed they could trade...
by Mindy | Nov 14, 2017 | Dealers
Speed controllers are the heart and brains of any electric golf cart. They’re also a good way of keeping a conversation about customizing a golf cart going with a potential customer. Most customers will have an idea of what the speed controller is, but try to...
by Mindy | Nov 7, 2017 | Uncategorized
What are the advantages of including golf cart customization at the core of your sales pitch? There are several, so let’s start with the most obvious. It’s collaborative. Choice disarms confrontation. It allows you to engage with a customer as if...